Screencasting Essentials: Top Tips to Bring Your Screencasts From "Lame to Fame"

Warning: Your videos may be lame and you don't even know it!


So you’ve recorded your first screencast video, with Camtasia or PowerPoint, and you’re excited… but there’s something missing.

Bored Man With ComputerThe video isn’t awful… but it just doesn’t come close enough to the professional videos you’ve been seeing around the web.

Have you attempted to figure out just what went wrong, only to get frustrated because you weren’t sure exactly what you can do to improve it?

Many beginning screencasters have felt the same way. They know their videos aren’t up to par, but they just don’t know why or what to do about it.

And what’s even worse is that some people don’t even know their videos are bad because they haven’t actually seen examples of really great ones. They haven’t got the time or the experience to dissect them to find the specific techniques that make them so much better.

Unfortunately, the old saying “Build it and they will come” does NOT apply to most videos. Good screencasts have many things in common and the key to seeing the difference between a lame video and one that you can be proud of can be hard to figure out on your own.

But there’s help!

What if you had two professional screencasters show you exactly what makes a screencast “shall we say – LAME” and how to make some simple adjustments that put it right into the FAME category?

Lon Naylor and Michelle Schoen
Hi, we’re Lon Naylor and Michelle Schoen of and we feel your pain! We know how quickly you can get stuck trying to create good videos because we’ve been there! After a collective 14 years of experience creating screencast and presentation videos, we’ve seen it all… and then some!

We’ve taken our collective years of experience, nailed down the top 20 mistakes that new video creators make, show you what to do instead and have compiled it all into one 4-hour training course.

These are the exact techniques that will help rapidly move you from
amateur to professional screencaster.

Screencasting Essentials: Top Tips to Bring
Your Screencasts From “Lame to Fame”

From Lame to Fame

In this course, you will see examples of typical videos created by people who understood how to use the basic features of Camtasia but didn’t always know where to apply them or how to use them correctly.

This 4-hour training course will take you from “before” to “after” while giving you specific instructions on how to implement each technique using Camtasia Studio and PowerPoint.

You’ll learn what makes a video boring and hard to follow and which techniques can make even the most technical or dry content come to life.

You’ll benefit by learning exactly what you need to do to keep your viewers engaged, excited and entertained from the beginning through to the final credits.

Here’s what will be covered in these 4 Modules:


  • How to take a very corporate looking PowerPoint template and convert it to a cool video background
  • Getting rid of all the boring bullet points and creating the “one thought per slide” mindset
  • How to go from a dull lackluster video intro to something that will catch the viewer’s attention and make them want to watch through to the end
  • Getting rid of the heavy text and replacing with images that make people remember your message

Module 2

  • Mastering the mix of a quality message along with a video that is visually simple and appealing
  • Avoiding inconsistent fonts and messages
  • The rookie mistake of overuse of animation (and how to know when enough is enough)
  • Knowing when your catchy intro needs to STOP

Module 3

  • How to smooth out your mouse movements in screen recordings
  • Determining the right length for your videos
  • Get your viewers to focus on your content by changing your mouse style
  • Eliminating the dreaded black bars, around your videos, forever
  • How to define your goals for your video before you start storyboarding

Module 4

  • The amazing difference between good audio and sound that makes your audience cringe
  • Working with background music to add professionalism
  • Tightening up your clips with better editing so your viewers will stay engaged

What Our Students Say About Our Training

“Success is definitely in the details and that’s exactly what you’ll find in Lame to Fame, the latest video training program from Lon Naylor and Michelle Schoen. Experts in everything Camtasia, this dynamic duo takes you thru dozens and dozens of tips, tricks and other key techniques you can use to make your videos stand out and make an impact. Using case studies and demonstrations, they show you how you can plan, prepare and produce videos that sound as good as they look. Whether you’re a beginner or more experienced with Camtasia, there’s something for everyone in this training program! I enjoyed it and I think you will, too!”
Tara Kachaturoff

“I want to take a moment to publicly thank Lon Naylor and Michelle Schoen for ALL they bring to ALL of our lives.

I’ve been with Lon and Michelle for a good amount of time now and it’s been one of the brighter spots of my life. Although honest, they’ve both made me feel like I belong and I knew I could always count on them for getting the right and truthful answers.”

Roz Fruchtman

“I am so grateful for all that Michelle Schoen and Lon Naylor do for us! I could not be doing what I am doing with Camtasia without the wonderful encouragement, fantastic training expertise, and unrivaled tools competencies. And the depth and breadth of tips, templates, and other resources is invaluable. I am so thankful for your honesty and openness to learn in new things. You two inspired me so very much. I am so very grateful for all you two do for us.”
Rich Wersinger

“I haven’t exactly been a star pupil, but I sure wanted you to know I was a very happy customer!

Even though I don’t have a lot of dazzling, exciting videos to show you yet, I have already benefited greatly from your Screencast training, especially the editing sessions.

I just wanted you to know I feel like this training and software upgrade was one of the best investments I made and I feel empowered as I move into 2014 as a result.

So THANK YOU for such value!”

Burt Smith


Callouts – Some callout images that you can use in your screencasts as popup notes to show extra or important info to your students. We use these all the time in our tutorials.
Camtasia Style Guide – When you are creating multiple videos in a series or having more than one person work on a video, a style guide is very important to provide consistency.
Camtasia Workflow – A high level process for how we create our Camtasia tutorials. This will help you do things in the correct order, stay organized and eliminate rework.
Best Practices For Training Videos – If you are developing an online training course, this checklist will guide you along the way and help you become familiar with the best practices/standards for online teaching and learning.

How Much Will It Cost?

The question is…

How much would it be worth to you to improve your marketing and training videos to take your business to the next level of growth and success?

We’ve priced this program at only $67 for the entire series. (We believe each session on its own could be priced at that level – or even higher!) The tips, tools and techniques you will gain in this program will be immediately translated into higher quality screencasts and therefore a higher reputation and credibility for your business.

Our 30 Day 100% Money Back Guarantee

We are certain that “From Lame to Fame” will be an immensely valuable step forward for you — one that will help you build a fast-growing virtual business!
So take one month to evaluate the course. If for any reason you feel that you are NOT satisfied with the training by the end of the first month, then simply contact us and we will issue a prompt refund — No Questions Asked!

If you can’t create more professional, high quality screencast videos using these techniques, then we insist you fire us from your business and ask for a refund.

But we’re super confident you’ll love these tutorials, you’ll implement our techniques and you’ll send us a testimonial telling us how much better your videos look after taking this training.


Are you ready to dive in and start using these powerful techniques?


Get all of this today for the low cost of $67.

Make payments with PayPal - its fast, free and secure!


We look forward to hearing about your success creating screencast videos!

Michelle Schoen & Lon Naylor